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Full Service

We achieve the desired goals and financial results for our partners


Royce Brook Golf ClubIndigo Sports provides turnkey management that allows each facility to take advantage of the proprietary systems, tools and technology built and refined by golf course owners for golf course owners.

Indigo Sports analyzes situations, evaluates business needs and collaboratively creates plans to achieve our partners’ goals. We then “dig in and go” the extra mile to deliver impressive results.

Our properties are locally-managed, with hands-on oversight and direction by our regional teams, and our support office provides additional resources leveraging size and scale for the benefit of each facility. Together, these teams implement proven best practices in course management, club operations, talent development, customer experience, agronomy and marketing.

Our expertise addresses the spectrum of business models from municipal portfolios to high-end private clubs, we tailor our services to meet the needs of each facility.


Indigo Sports provides complete accounting and financial management services to assist managers in the successful operation of their facilities. Utilizing proven systems, we recognize specific client needs, including establishment of procedures for the collection, receipt and deposit of all revenues, cost estimating and forecasting, processing and payment of invoices and preparation of budgets and reports. We create and review daily, weekly, monthly, quarterly and annual reports, including a statement of revenues and expenses, balance sheet, statement of cash flows and reconciliation of inventory. We know that these financial services have proven to relieve some of the administrative burden off of the club, as well as provides savings.

Indigo Sports is proud of our reputation for delivering award-winning golf course conditions across the country, and has developed industry-leading standards that serve as the blueprint for this success. We have developed “Standards of Excellence”, which are the over-arching principles from which we build a customized maintenance program for each property. These standards are based on the desired playing conditions of professional golfers, multiple professional golf association’s research findings, feedback from the thousands of golfers playing our courses every day, and are the barometer to which we measure ourselves daily.

In addition to our Agronomy team, we also offer golf course construction company, Casa Verde. Casa Verde’s principals and staff take great pride in understanding our client’s needs by assisting them through the planning process; including the development of budgets, presenting proposals to decision makers, all the way through the successful completion of each project.

Indigo Sports’ food-and-beverage operations complement guest experiences and support the financial well-being of the facility. Upscale or casual, we manage high-quality, attractive and profitable outlets ranging from fine dining to brew pubs to snack bars and everything in between. Guided by an annual plan and budget, we follow a detailed process management cycle of purchasing, receiving, storing, issuing, preparing, presenting, serving and consuming. This department is supported by our National Food and Beverage Director and his culinary team resulting in rotation of seasonal items, regional flavor, upgraded quality and substantial savings.

Hospitality and recreation is a “people” business. Furthermore, guest demands and service expectations are at all-time highs. As such, Indigo Sports has expended considerable resources recruiting, training and developing top talent. We call this human capital. The combination of astute budget management, a honed knowledge of revenue generation, and stellar service is the standard expectation of all Indigo Sports operators.

As a large-size employer, we have established a scalable platform of internal processes and procedures that ensures compliance and efficiency with respect to managing people. As a result you, the Course Owner, realizes added value to your business and you have the ability to focus on the production and delivery of its core products and/or services.

We hand select and employ the team that operates your club and leverage decades of knowledge to provide meaningful feedback and guidance on critical success factors for team members to become the best versions of themselves.

Indigo Sports manages all information technology systems required to market and operate each facility. They include point of sale, tee time reservations, website, digital aspects and hardware. We work closely with General Managers to install and implement software, train staff on best practices and provide 24-hour support. Our IT solutions feature established security measures and state-of-the-art data warehousing to protect and promote facilities’ well-being.

Size matters and we have amassed purchasing power that leads to substantial savings for courses without compromise to quality. This includes preferred pricing, extended terms, free and discounted fixtures and furnishings, and priority access to new-to-market products. Our national accounts team leverages this process in collaboration with on-site teams. Among the categories are maintenance equipment, operational supplies, FF&E, golf carts, food-and-beverage inventory, retail merchandise, third-party tee time providers, payroll services and insurance.

In today’s hyper-competitive world, prioritizing a professional marketing and sales culture is critical. “Build-it-and-they-shall-come” reliance should not apply. We blend art and science (rooted in data) to efficiently connect with the right buyers at the right time with engaging content that prompts action. The bedrock of this is to is attract new guests at a low cost of acquisition and promote frequent utilization for greater lifetime value. Simply lowering greens fees isn’t a strategy and presenting a pristine golf course alone doesn’t automatically translate to revenue.

Indigo Sports has been recognized repeatedly by the golf industry for our innovative sales and marketing techniques and strategies. We focus on course brand recognition and reputation. Each property is unique and our marketing team provides custom marketing strategies to achieve your course goals. Our goal is to create an extraordinary guest and member experiences through personalized service, consistency and uncompromising attention to detail.

Indigo Sports is pioneering the golf industry’s advanced stats revolution. Generating incremental revenue while maintaining the value proposition is frequently a scientific exercise. Led by experienced data scientists from telecom, aerospace and gaming, our analytics team develops dynamic pricing and yield optimization methodologies actively applied to each golf course. Key performance metrics drive growth strategies and marketing tactics resulting in substantial year-over-year growth.